About Expert Content Services

Expert Content Services (ECS) was founded by Anna Sharrock, a financial PR, comms and marketing expert with over 15 years’ experience in the finance industry, including over a decade as a specialist financial services content producer and global communications strategist. During this time, I have acquired extensive industry knowledge and a skillset honed on executing successful content campaigns, using effective content and messaging that resonates with clients' target audiences, as well as the media, across the globe.

My sector experience spans the breadth of financial services, including: transaction banking, corporate and investment banking, wealth management, commercial finance, private banking, alternative finance, fintech, pensions, insurance and FX. I have written extensively on topics such as digitalisation, sustainable finance, financial regulation, cash management and liquidity, cross-border payments, global trade, trade and supply chain finance.

I have worked with institutions such as global, regional and local banks, industry bodies, industry publications, brokers and fintechs. These include: BNY, Commerzbank, Citi, BPL, Standard Chartered, International Capital Market Association (ICMA), GTR magazine, ICC, Arqit, Conpend, RiskFirst, ExWorks, Falcon, Calypso and CMS Payments Intelligence.

Prior to founding ECS, Anna worked as a banker at both BNY Mellon and RBS, as an Associate Director in the Financial Services practice at global PR and marketing agency FINN Partners, as a Senior Account Director at specialist financial services PR agency Moorgate Communications, and gained an MA in Journalism from the University of Salford.

ECS is focused on creating quality content to financial services clients and was established to address a clear gap in the market for such capabilities. Thought leadership content done well remains a valuable, sought after commodity for organisations in the industry, yet providers of such capabilities are often scarce. Through ECS, clients can expect to receive exceptional service, and exceptional content that captures your voice, expertise and offerings - in a range of formats, depending on your needs - and, above all, excellent  value for money.